Devada
  • Status Current Investment
  • Location Research Triangle Park, NC
  • Industry Information & Software
  • Themes Network-enabled Information business model
  • Investment Date October 2017

About

Devada (f/k/a DZone) is a leading provider of software-developer-focused technical information and content and related community management software solutions. Devada is comprised of two business units: DZone Media and AnswerHub.

Value proposition

DZone Media helps software developers improve their skills by providing technical information and content from curated subject matter experts. AnswerHub helps technology companies manage and provide information to software developer communities.

Customers

Leading technology companies, including six of the top ten largest software companies in the world

Key Initiatives
  • Talent: recruited key executives across the organization
  • Sales and Marketing: implemented new account segmentation strategy; specialized functions across the sales and account management teams; enhanced demand generation capabilities
  • Product: launched new software platform with enhanced functionality and modern and responsive User Interface
  • Finance, Infrastructure and Operations: upgraded facilities; implemented new sales, marketing, and financial information systems; created a centralized database to streamline media deliveries

Related News
May 2 2019
Devada Launches DZone Trend Reports
Nov 27 2018
Devada Hires Accomplished Finance Exec Matt Webb as New CFO
Sep 17 2018
DZone Inc. Announces Name Change to DEVADA
Aug 15 2018
DZone Recognized Among Fastest Growing Private Companies for Fifth Consecutive Year by Inc. Magazine
Aug 7 2018
DZone, Inc. Announces Strategic Hire Amid Accelerated Growth
Jun 12 2018
DZone to move offices to RTP’s Frontier from Cary
Apr 17 2018
DZone, Inc. Names Matt Tormollen New CEO
Oct 17 2017
SFW Capital Partners Makes a Strategic Investment in DZone