- Status Current Investment
- Location Scottsdale, AZ
- Industry Information & Software
- Themes SMB Software; Information-based Workflow solutions
- Investment Date May 2018
ACT! (f/k/a Swiftpage) is a leading provider of customer relationship management software and related information management solutions to small-and-medium sized businesses.
Helps its customers more effectively manage their customer interaction and front-office processes such as customer acquisition, management, and retention.
Over 200,000 SMBs globally, across every sector of the economy. ACT!'s customers typically have between 1-20 employees.
- Talent: actively recruiting for key executives across the organization
- New Product Development: executing against key upgrades to core product; launched Act! 365, an intuitive CRM solution with Microsoft Office 365 integration
- M&A: completed strategic add-on acquisition of Kuvana to offer complementary marketing automation capabilities
- Finance and Infrastructure: implemented new information management systems
- Marketing: enhanced brand awareness and lead generation capabilities