• Status Prior Investment
  • Location Charlotte, NC
  • Industry Information & Software
  • Themes Vertical Specific Information Solution; Network-enabled Information model
  • Investment Date February 2010
  • Exit July 2014


AGDATA is a leading provider of strategic data and analytical solutions to the agricultural and animal health sectors

Value proposition

Helps its customers collect and analyze complex sales data, develop and manage sophisticated marketing strategies and execute mission-critical sales and marketing programs


Leading agricultural and animal health manufacturers across the world

Key Initiatives
  • Talent: recruited key executives across the organization
  • New Product Development: launched AgCelerate, a cloud-based license management software and analytics platform
  • Sales and Marketing: expanded customer base internationally and in adjacent markets such as fertilizers and generics
  • Finance and Infrastructure: upgraded facilities; implemented new financial and sales information systems
  • Operations: re-engineered key business processes, driving efficiencies in delivery of core service

Related News
Jul 24 2014
SFW Capital Partners Completes Sale of of AgData To Vista Equity Partners
Feb 8 2010
SFW Capital Partners Purchases AGDATA, Leading Agricultural Analytics Company